Privacy Policy

Last Updated: April 30, 2026

1. Introduction

Forou Property Services ("we," "us," "our," or "Company") is committed to protecting your privacy and ensuring you have a positive experience on our website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our website or services.

2. Information We Collect

2.1 Information You Provide Directly

We collect information that you voluntarily provide to us, including:

  • Contact information (name, email address, phone number)
  • Property information (address, property type, condition)
  • Financial information (mortgage details, equity information)
  • Communication preferences
  • Any other information you choose to provide through our contact forms

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

  • Device information (browser type, operating system, device type)
  • Usage information (pages visited, time spent on pages, links clicked)
  • IP address and general geographic location
  • Referral source and exit pages
  • Cookies and similar tracking technologies

2.3 Third-Party Information

We may receive information about you from third parties, including data providers, marketing partners, and publicly available sources, which we may combine with other information we collect about you.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide and improve our property services and customer support
  • To process your requests for cash offers and property evaluations
  • To communicate with you about our services, updates, and offers
  • To send marketing communications (with your consent where required)
  • To analyze website usage and optimize user experience
  • To detect, prevent, and address fraud and security issues
  • To comply with legal obligations and enforce our terms
  • To conduct market research and improve our services
  • For retargeting and personalized advertising purposes

4. How We Share Your Information

4.1 Service Providers

We may share your information with third-party service providers who assist us in operating our website and conducting our business, including hosting providers, analytics services, and customer support platforms. These service providers are contractually obligated to use your information only as necessary to provide services to us.

4.2 Legal Requirements

We may disclose your information when required by law or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, or to comply with legal processes such as court orders or subpoenas.

4.3 Business Transfers

In the event of a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will provide notice before your information becomes subject to a different privacy policy.

4.4 Advertising Partners

We may share aggregated, non-personally identifiable information with advertising partners and platforms (such as Google and Meta) for the purpose of delivering targeted advertisements and measuring campaign effectiveness. This information does not identify you personally.

4.5 No Sale of Personal Information

We do not sell your personal information to third parties for their direct marketing purposes. We only share information as described in this Privacy Policy.

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience, analyze usage patterns, and deliver personalized content. Cookies are small files stored on your device that help us remember your preferences and track your activity.

You can control cookie settings through your browser preferences. However, disabling cookies may affect the functionality of our website. We use both session-based and persistent cookies for various purposes including authentication, analytics, and advertising.

We also use pixel tags and similar technologies to track conversions and user behavior across our website and on third-party platforms for retargeting purposes.

6. Google Analytics and Google Ads

Our website uses Google Analytics to collect information about how visitors use our site. Google Analytics uses cookies to collect information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our site. We use the information we get from Google Analytics only to improve our website and services.

We use Google Ads and Google Analytics for remarketing purposes to show ads to you on other websites based on your prior visits to our website. You can opt out of Google's use of cookies by visiting the Google Ads Settings page or by installing the Google Analytics opt-out browser add-on.

We comply with Google's policies regarding data collection, use, and sharing. We do not collect or use sensitive personal information through Google Analytics or Google Ads.

7. Meta (Facebook) Pixel and Advertising

Our website uses the Meta Pixel (formerly Facebook Pixel) to track user interactions and conversions. This allows us to measure the effectiveness of our advertising campaigns and deliver targeted ads to users on Meta platforms.

The Meta Pixel collects data such as page views, clicks, and conversions. This information is used to create custom audiences and lookalike audiences for advertising purposes. We comply with Meta's policies regarding data collection and use, including prohibitions on collecting sensitive personal information.

You can control how Meta uses your information by adjusting your privacy settings on Meta platforms or by using the Digital Advertising Alliance's opt-out tools.

8. Data Security

We implement appropriate technical, administrative, and physical security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and access controls.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security. You acknowledge that you provide information at your own risk.

9. Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. The retention period may vary depending on the context of the processing and our legal obligations.

When information is no longer needed, we will securely delete or anonymize it. However, we may retain certain information for archival purposes, legal compliance, or legitimate business interests.

10. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access the personal information we hold about you
  • The right to correct inaccurate or incomplete information
  • The right to delete your personal information (subject to certain exceptions)
  • The right to opt out of marketing communications
  • The right to opt out of targeted advertising and cookies
  • The right to data portability in certain jurisdictions
  • The right to withdraw consent at any time

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

11. Marketing Communications

We may send you promotional emails, SMS messages, or other marketing communications based on your preferences and applicable laws. Each marketing communication will include instructions on how to opt out of future communications.

You can manage your communication preferences by contacting us directly or by using the unsubscribe links in our emails. Please note that even if you opt out of marketing communications, we may still send you transactional or service-related messages.

12. Third-Party Links and Websites

Our website may contain links to third-party websites and services that are not operated by us. This Privacy Policy does not apply to third-party websites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites before providing your personal information.

13. Children's Privacy

Our website and services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18, we will take steps to delete such information and terminate the child's account.

14. International Data Transfers

Your information may be transferred to, stored in, and processed in countries other than your country of residence. These countries may have data protection laws that differ from your home country. By using our website and services, you consent to the transfer of your information to countries outside your country of residence.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated Privacy Policy on our website and updating the "Last Updated" date at the top of this page.

Your continued use of our website and services after any changes indicates your acceptance of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

16. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Forou Property Services

Email: [email protected]

We will respond to your inquiry within 30 days.

17. Compliance with Advertising Policies

This Privacy Policy is designed to comply with the data collection and usage requirements of major advertising platforms, including:

  • Google Ads policies and requirements
  • Meta (Facebook) Ads policies and requirements
  • General data protection regulations and privacy laws
  • Industry best practices for data security and user privacy

We are committed to transparent data practices and maintaining user trust through compliance with all applicable privacy laws and advertising platform policies.